Researchers have predicted that with the current growth of the industry, the American cannabis market will reach $20 billion by 2020. Furthermore, a well-known subsidiary of the cannabis industry, cannabidiol (CBD oil), has also had a massive surge in popularity across the US.
This non-psychoactive compound has proven to help with a variety of health issues ranging from PTSD to epilepsy and cancer. It is now being added to just about anything from skin care products to ice cream and other foods.
What is drawing consumers and retailers towards the product is the fact that CBD related businesses is relatively distant from all the legal issues surrounding buying, selling or distributing marijuana.
What Is CBD Oil?
In order to understand what cannabidiol is, we first need to know about cannabinoids. These are naturally occurring compounds which make up the various medical and psychoactive properties of the plant.
There are two abundant types of cannabinoid found in the cannabis plant – one being cannabidiol. The other is tetrahydrocannabinol (THC) which is the psychoactive component that gives you the ‘high’ sensation you get from cannabis.
These are found in varying levels through the different strains of the cannabis plant. Typically though, hemp plants have high levels of CBD while marijuana plants have high levels of THC.
CBD is the most abundant non-psychoactive compound found in cannabis and has been hailed by scientists for having a range of medical and health benefits; a key reason behind its growing popularity.
Research states that consumption of the compound can result in increased circulation levels of your natural endocannabinoids which interact with your serotonin receptors and have a positive effect on anxiety and stress. CBD also interacts with your body’s pain receptors and helps to reduce the effects of inflammation, pain, and other mental and physical ailments.
According to a recent report from the World Health Organization (WHO), CBD is safe for almost everyone, which is a huge reason the market has started to grow like it has.
What direction is the CBD market heading?
In 2017, the cannabidiol market accounted for approximately $80.67 million and is expected to rise to $1.253 million by 2026. The oil is now legal in over 30 states across the US, where medical or recreational marijuana use is legalized. As these stats increase, research states that there will be a significant increase in every sector selling cannabidiols.
The biggest push will likely be from retailers and national chains that may have been stifled by the laws and regulations. However, these laws are changing swiftly and the market is now ripe for CBD.
In the ‘vegan age’, consumers are moving away from pharmaceuticals towards natural remedies, and cannabidiols fit the profile perfectly. Additionally, companies are now launching CBD oil beauty products and foods amongst other products.
From 2006-2017, 111 new products including CBD have launched globally. This demonstrates that not only is the product is in demand but the market is open for innovative thinking.
Why Should You Invest In The CBD Oil Business?
Aside from the growing demand for this product, its growth in the stock market is estimated to reach an increase of 700% by 2020. Research states that by 2021 it could surpass $3 billion.
As the legalization of cannabis sweeps the nation, the number of recreational and medical users continues to grow. There has also been a notable switch from conventional marijuana to CBD oil, increasing the demand across the board.
Big companies have reported huge success in their cannabis investments and with the health benefits of CBD oil, it seems the same will happen in this market as time passes.
Health Benefits Of These Products
CBD oil has been acclaimed mainly for its contribution to the health industry and to a lesser degree, the beauty industry as well.
According to the WHO, the product can be used to treat medical conditions ranging from stopping seizures to reducing anxiety, with little no side effects. Furthermore, research shows that it can help with everyday ailments to more chronic medical conditions, including:
Epilepsy and seizures
In 2018 a cannabidiol-based drug was approved by the FDA to treat seizures. This was a massive contributing factor to making them available to the wider public. Thus far, of all many benefits of the oil, its treatment of epilepsy and seizures is the most researched and has been widely proven.
Anxiety and mood disorders
Cannabidiols can be used as both an anxiolytic and possibly even an antidepressant. For every day social anxiety or a chronic anxiety disorder, they can be used as a calming or relaxing agent.
Doctors have stated that cannabidiols have been used to help patients suffering from psychosis, with some doctors calling it a ‘new class of treatment’ and an authentic antipsychotic substitute.
Preclinical research states that CBD will soon be a valuable tool in the treatment of cancer in various ways. With its antitumor effect, it can assist in the death of tumor cells and can also be used to stop the spread of cancer cells in certain cases.
There is evidence that cannabidiols can protect the heart against damages caused by inflammation, glucose, diabetes, and can aid heart health all-round. Furthermore, they could also reduce the negative effects of high blood pressure and stress on the heart.
Other conditions that CBD can positively affect include:
- Skin ailments
- Diabetes and obesity
- Degenerative diseases
- Crohn’s and IBD
- Immune system
How To Get Into The Industry
In this industry, knowledge, experience, and customer bases are crucial. Like conventional marijuana retailers, trust and reliability are key. Therefore, starting from ground zero may take you a significantly longer time to grow your business and longer until you see substantial profits.
A great alternative would be to buy an established CBD e-Commerce business that has a good retail history and a large existing customer base already. This way you know what you are getting yourself into when entering into the booming industry.